Wednesday, November 15, 2017

SPI Cinemas launches the first multiplex in Puducherry with “The Cinema”

Chennai’s favourite multiplex chain, SPI Cinemas, opens its doors to the city of Puducherry with the launch of a swanky 5 screen multiplex, “The Cinema” at Providence Mall on Cuddalore Road. The Cinema was inaugurated on 12th November 2017 by the honorable CM Shri. V. Narayanasamy.




SPI Cinemas, a leading player in the Indian entertainment industry, is committed to providing an unparalleled movie viewing experience with top of the line media technology and services. The screens are equipped with 4k Projection from Barco, Harkness Clarus XC silver screens and 3D technology from Master Image with Dolby Atmos Sound System for the most immersive movie experience.




“This is a special day for the city as it gets not just its first multiplex but also its very first mall and we are extremely happy to be a part of the celebration. ‘The Cinema’ will be an exciting addition to the entertainment options in the charming city of Puducherry” said Swaroop Reddy, President of SPI Cinemas.




Technology




The on ground experience is complemented by a seamless online experience at the SPI Cinemas website and mobile app. Customers can purchase tickets, snacks and even pre-book tickets for their favourite upcoming films, months in advance. Mr. Ranjit Melarkode, Head of IT at SPI Cinemas says, “We strive to create a great experience for our customers, right from the time they decide to book a ticket online till the time they exit our premises. Ticket bookings are a breeze with our easy to use website and app as well as our digital kiosks available at all our properties. Choice, convenience and enhanced service is what we empower with technology here at SPI Cinemas.”




Customers can also use services like Pick & Go, where they can pre-order their food at The Cinema, skip the queue and directly pick up their order! SPI Cinemas also provides access to a variety of digital payments including UPI and an in-house online Fuel Wallet.




Food & Beverage




Food is an integral part of the movie going experience. The Cinema takes it one step further by offering a wide range of food and beverage to the traditional “movie and popcorn”. Just like Puducherry, The Cinema too has a hint of French touch: it sports a menu designed by Michelin Star Chef, Mickael Besse especially for SPI Cinemas.




“When you come here, it’s not just about watching a film. Our food and drinks menu is at the heart of the experience that we wish to provide to our customers. Our menu features gourmet sandwiches, cold coffee, cold pressed juices and a host of other items. However, our popcorn remains the crowd favourite. It is non-GMO and is imported from Nebraska, home to some of the world's best corn. It can be topped off with three different types of seasoning and real butter, depending on the tastes and likes of each one” says Bhavesh Shah, Head of Experience & New Business Initiative, SPI Cinemas.






Services




Additional services like pillow and duvet, portable chargers, free high speed Wi-Fi and instant feedback through WhatsApp (7558111222) are also available to make your experience as comfortable as possible.




About SPI Cinemas




SPI Cinemas operates 47 screens under the brand names Sathyam, Escape, Palazzo, Le Reve, The Cinema and S2 across Tamil Nadu, Kerala, Karnataka, Telangana and Maharashtra.

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